The social network for political action
Crowdblue (formerly Crowdpac) is where Democrats organize, fundraise, and win. Our team led product design and engineering for the web platform and native mobile apps, reimagining a payments-first product into a full social network built for campaigns, community, and civic participation.
From payments platform to political social network
One place to discover campaigns, read news, take action on the issues you care about, and support candidates - without jumping between disconnected tools.
Web platform
Campaign discovery, news, community feeds, and signup flows designed for organizers and voters at scale.
One network for every political action
Native iOS and Android apps for news, donations, and every civic action in your pocket - built to be the universal place where political participation happens, not a single-purpose donation page.
Strategy, messaging, and fundraising advice on demand
An AI campaign coach gives candidates and organizers instant guidance tailored to their race - messaging angles, fundraising tactics, and strategic next steps, without leaving the platform.
Design and engineering end to end
Imajine owned UX/UI design and full-stack development across web and mobile. We rebuilt core flows around community and content, not just checkout, so users could follow campaigns, join discussions, and act on news in the same session they donate.
Under the hood, Stripe Connect still powers compliant campaign contributions, now embedded inside a social product that feels like a modern network rather than a standalone fundraising widget.
Tech stack
React Native and React on the front, Node.js and MongoDB on the back, with Stripe Connect for compliant political payments.
React Native
React
Node.js
MongoDB
Stripe Connect
AWS
Why this stack
React Native let us ship consistent social and fundraising flows on iOS and Android from one codebase. React powered a responsive web experience for organizers managing campaigns at a desk. Node.js and MongoDB handled high-volume feeds, profiles, and engagement data, while Stripe Connect routed compliant contributions to the right campaigns.
The impact
Crowdblue grew into a destination where millions of users engage with campaigns - not just a checkout flow. News, community, civic tools, fundraising, and AI-assisted campaign coaching live in one product on web and mobile.